Email List Validation - Verify550

Many have asked me what are my Email verification software schematics for list hygiene. It really isn’t a secret. There are 5 fundamental parts of the email address. The user, the name, the domain, the string and the ending. This blog post explains each one of these and why it’s important to build your hygiene schematics around them. The user is the element before the at sign. The user encompasses many different parts. There are dots/periods, underscores and hyphens that separate the user information. Too many of these characters tell us the email is bad. The user information helps remove bad emails before we have to do a SMTP/MX check. The name tells is a lot about the email. Usually names are associated with B2B data in any email verify tool . In many cases, B2B emails do not last that long. This tells us what to do with the email. For example, let’s say we recorded the email as james.carner@. This tells us the person is professional and is interested in their name. We...

Beware of phony email hygiene companies and their email list verification broken promises. There are a number of things to look out for before spending money on email list hygiene. Some don’t bat an eye if it’s expensive but many whom are watching their budgets have to make decisions on email list verification companies that sounds good, cost is cheap but could have some serious problems. Salesman Purchasing hygiene without a salesman is great if your list is smaller than 100,000. But if you are a volume based aggregator, you will need to negotiate a price on major data volumes. A salesman can cost you everything if you are not looking for the signs. In example, a salesman that is impatient tells you they are quota driven. A salesman that is talkative (talks over you and doesn’t listen) is hiding something. And a salesman that everyone knows (famous name) didn’t get their by their products, rather, they sell themselves and you potentially are buying them and not a good...

There are many email list validation service loopholes. One cannot be in the email marketing business without running into them whether good or bad. This article explains a few common loopholes emailers will run into or should look for to gain or look out for. ESP’s Email service providers used to frown upon email marketers. Now, since spam fighters have gotten even more aggressive, they have no choice but to allow emailers through, even if they spam. In fact, it’s quite common for an email service provider to hook up an API to email list hygiene companies to scope the email list before it’s being sent. That’s why it takes so long to upload. If they find traps, they will either let you mail on a bad IP or alert the postmaster where you have to explain to them where you got the list. Email validation services can help you judge your list and remove the bad so they won’t place you on bad IP’s in the first place. Subscribers Subscribers are really funny. Since we no...

There are too many email hygiene services and you could be fooled into purchasing false information. Any yahoo can say they know how to remove traps, but how can you prove it without mailing to it? Don’t be fooled. When you see a link that says scrub email list free or a service that gives it away, buyer beware.                      Anyone can fake an algorithm. All you need is a couple hundreds bucks a month and hire someone from any freelancing site along with buying a front end theme, logo, color scheme and bam! Instant hygiene company. But where did they get their suppressions? How do they track traps, complainers and litigators including how do they continue to do mx and smtp checks in real time without blowing through domains and IP’s. The chances are that an email list cleaning free doesn’t mean it’s free. In this case, the more you spend, the better. It’s easier t...