Email List Validation - Verify550

A mailing list is an essential asset in every email marketing campaign. To maintain its good health, you need to regularly check and clean it up with the use of an email verification tool. Email verification is the procedure of verifying if an email address is working, valid, or fake. Verifying an email list lets you get the most out of your marketing campaigns. The question is how does it works? Let’s discuss it further. Continue reading ...

Did you know that increased of number bad emails on your mailing list by just 1% can reduce your deliverability by 10%. If your mailing list is full of spam traps, incorrect or role-based, your email deliverability will be affected. Which will obliterate your email marketing ROI. So how can you improve your deliverability and strengthen your reputation as a sender? Email verification is the answer. Email verification, is the procedure of verifying the correctness and quality of an email address. Email verification will segregate out addresses that are risky to deliver. Here are 10 mind-blowing benefits regarding email verification that you most likely unaware of.

Email Verification Service can help solve a lot of mailer problems. Within a year 22% of email addresses go bad. If you have a 100,000 mailing list, approximately 20,000 of those are undeliverable by the following year. That is where an email verification service comes in. Email verification services help you clean up your mailing list by eliminate the inactive, risky and fake email addresses that can ruin your email deliverability statistics and also help to protect the reputation of your outgoing mail server. There are three steps in an email verification service; syntax and formatting check, domain server confirmation, and mailbox confirmation. Step 1: Syntax & Formatting Check In the first step, email verification service can instantly check your mailing list and subject it to the standard email formatting requirements; the provider formatting requirements for several email providers. The difficulty of email formatting rules makes it almost impossible for a ...

Email list verification actually changes more frequently than you think. Since there are over 30,000 internet service providers worldwide, each has their own unique setup where they monitor and track incoming messages. Any email verification service must adapt to those changes in order to know how to remove bounces, traps and complainers. Monitoring traffic is difficult and takes skill to analyze and interpret the difference between spam and non. In many cases, then internet service provider or mail administrator makes mistakes which leads to false positives. Understanding how administrators aggregate their data is the key to email verification service . Universities are now building the latest artificial intelligent antispam systems and Google claims to already have built one several years ago in Gmail. Their neural network system of supercomputers identifies text and imagery interpreting best guess analysis of spam and non. But this kind of machine learning has its own p...

An email validation service costs less than an email verification service. The reason is the algorithm does mostly matching and removing emails against large suppressions lists. This costs bandwidth and time. Many validation companies also check the mx records which doesn’t harm the IP or domain when requested. When a company offers free email validation, they probably will keep your list and resell it but the cost on their end is minute compared to verification. And here’s why: Free is never free. When a company offers to scrub your list for free, it’s obvious they do not value their own property. What value can you place on doing something and get nothing in return? That does not work in the business world. Even a good validation company with excellent suppression lists has worth and value. Verification has to have some intelligence behind it. It costs more to manufacturer intelligence in an algorithm. SMTP handshakes, social network comparing, appending to emails tha...