5 Common mistakes while email list cleaning
There are 5 common mistakes emailers do when email list cleaning. Cleaning and maintaining your list is so important and beginners have to learn the hard way, unfortunately. The smart ones find articles like mine ;-)
Delimiters
Large databases with multi-columns have all
kinds of data. Sometimes, inside one cell is an address with a comma added to
separate an apartment number or whatever the case is. Using commas as
delimiters is the preferred, but how can you make sure you don’t drag your
cells to the right when you have extra delimiters? Even a semi-colon is added
to separate certain data types so there really is no way to find the perfect
delimiter. Most hygiene companies use delimiter and semi-colon as their
denominator so the trick is to open up and scan your file to fix these mistakes
before you upload your data and ruin your perfect format.
Size
of the list
The larger the list, the more mistakes. When a
code goes from algorithm to completeness, some programmers do not take into
effect of the extreme amount of data that goes through the databases. Matching
against all different types of parameters within milliseconds can slow down the
program if the machines can’t keep up. Many programmers will create ghost
scripts that either skips certain parameters or bypass less needed processes in
order to speed things up. Unless you are a program manager and can see what they
are doing, you are at the mercy of the engineers if you are impatient.
Two
email columns
Sometimes data comes with an extra email
field. Unless the schematics incorporated the likelihood of this, it could
break the script and cause false positives and/or confuse the process
altogether. It’s best to never have any other emails in other cells besides one
column. This is an easy fix.
Formatting
Any time you come into possession of a list,
you really should open it up to find formatting errors and the above to fix the
list properly before scrubbing it. Engineers may have programmed their email list cleaning system to
recognize certain file formatting as in DOS, Unicode or TXT. Unless the system can
recognize all formatting, you should dumb down the list so it is recognized by
all server operating systems.
Price
In the email
list cleaner free world, you truly get what you pay
for. The more you spend, the better the quality and you should be prepared for
that.
Buying from a salesman instead of quality
Just because you think the salesperson is a
good guy and fun to hang out with doesn’t mean he or she represents a good
product. Be wise and smart and not conned. Especially if they ask you for email
list cleaning free.
This is the syndicated copy of an original
article posted at https://verify550.com/5-common-mistakes-while-email-list-cleaning/
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