How email list verification improves sender reputation

 

How email list verification improves sender reputation

Curious how email list verification works and why it is important for your business? We’ll explain in this article how it works and how you can benefit from it.

Email marketing begins by carrying out your best efforts of getting people subscribed on your mailing list through your social media posts, blog content, lead magnets, and freebies. Right afterward, you initiate sending out email newsletters with the use of your preferred Email Service Provider (ESP).

As time goes by, you may notice that those active and engaged users are now unresponsive. Your email messages continue to bounce, and the only couple of your customers are obtaining your newsletters. Continue reading...

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