Email Hygiene: How Email Hygiene and Verification Works
E mail Validation and consistent email hygiene is an essential aspect of an ideal email marketing approach. This will help you to avoid falling into spam traps that might stain your reputation as an email marketer. If you are an email marketer, having a p oor sender reputation indicates that your messages will never be able to reach the inbox. Hence, resulting in loss of money, time, and effort. Every email marketer must: l Built a great relationship with the Internet Service Providers (ISP) and Email Service Providers (ESP), furthermore l To have your email messages get through the recipient's inbox. l Obtain a strong deliverability rate. Here's how email verification and data hygiene really works. Spam Trap A spam trap is an email address used to reveal wrongful senders who include email addresses in their lists without the owner's consent. Harmlessly as it may seem, these kinds of traps do not simply recognize harmf...